Oct 29, 2026 - LA DTC Happy Hour: No Tricks, Just Drinks
Deep in BFCM prep? Take a night off.
Join LA DTC on Thu, Oct 29 in Santa Monica to kick off Halloween weekend early. Founders, marketers, and operators, plus the agency and tech folks who keep it all running, all in one room.
No panels, no slides, no forced networking. Just light bites, drinks on us, and a good excuse to close the laptop.
Costumes optional (but encouraged!)
Coming Soon
Past Events
Sep 2026 - Retention Rush: Keep Customers Past BFCM
Join the LA DTC launch event on Wed, Sep 9, and help shape this IRL community of founders, marketers, and operators from the ground up!
We're kicking things off with a sharp panel on Retention Before the Rush: What Keeps Customers Past BFCM. The conversation will cover strategies for driving repeat purchases and long-term loyalty through the holiday season and beyond. Here's the rockstar panel:
- Ilanna Fricks, Chief Growth Officer at Cowboy Colostrum
- Kyle Moloo, CMO at Sunday Swagger
- Jeremy Foreshew, Head of Marketing & Partnerships at Talkable
- Tyler Netherton, Sales/GTM at OuterSignal
They'll get into the tactics that keep customers coming back after the discounts disappear: lifecycle flows, email and SMS strategy, and building habits that outlast a single purchase.
There will be light snacks and drinks, plenty of time to mingle with other DTC operators and marketers, and slots are limited, so RSVP early to save your spot.
Big thanks to our partners Talkable, OuterSignal, InterMedia, and dtcmvp for making this happen.
